How to Run a Successful Inbound Marketing Strategy Written By: Hubtek Many small to mid-sized freight brokers have a sales team which typically consists of one or two people making cold calls a couple hours per day. These salespeople usually have limited success because their strategy is inefficient. Think about it – how many telemarketers…

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Attract Top Talent With These 6 Practices Written By: Hubtek Last week, we talked about how to retain top talent. But how do we attract top talent in the first place? Once a job opens up, you might imagine the perfect candidate waltzing past reception and straight into your office ready to go – a…

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Planning Your Talent and Technology Requirements for 2020 and Beyond Written By: Hubtek With unemployment expected to be at 3.7% in 2020, there is no doubt that we have a labor shortage in the logistics industry. For companies that want to grow, they often find themselves frustrated at the difficulty of finding and retaining quality…

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Hubtek and Prosperio Group held a joint webinar on December 5, 2019 to talk about the Top 6 Compensation Mistakes to Avoid. At the end of the webinar, we did a Q&A session with the attendees. Here are a couple questions that came up. By Beth Carroll 1. How much should a customer rep “pay”…

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With unemployment expected to be at 3.7% in 2020, there is no doubt that we have a labor shortage in the logistics industry. For companies that want to grow, they often find themselves frustrated at the difficulty of finding and retaining quality talent. Of all the problems to have, a low unemployment rate is not…

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Last week, we talked about how to retain top talent. But how do we attract top talent in the first place? Once a job opens up, you might imagine the perfect candidate waltzing past reception and straight into your office ready to go – a superhuman shipper rep or salesperson ready to perform at 150%…

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We are living in a period of time where employee expectations are shifting. Company loyalty is not what it used to be and potential employees are looking for work environments that fit their needs and wants. Companies in the logistics industry are especially feeling the difficulties of not only finding talent, but also retaining it.…

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Many small to mid-sized freight brokers have a sales team which typically consists of one or two people making cold calls a couple hours per day. These salespeople usually have limited success because their strategy is inefficient. Think about it – how many telemarketers call you daily? How many promotions do you get every week?…

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By Trey Griggs August 29, 2019 In the past three days, I’ve booked and changed a flight, reserved a hotel room, watched a movie, and communicated with friends, family, and work associates through email, text message, and social media. I’ve paid for a meal, bought a keychain online and delivered it to my house, filmed…

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Cold calling. It’s the go to method for reaching leads. Most small to medium freight brokers have a few salespeople always on the phone, dialing away. However, more often than not these same companies do not have well-developed marketing programs. Lead outreach is important, no doubt, but building brand awareness is equally important to growing…

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